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India Social Media Reactions

Indian e-commerce platform apologies for promoting kitchen appliances on International Women’s Day

Indian e-commerce platform Flipkart apologised on social media for a marketing misfire promoting kitchen appliances on International Women’s Day. Flipkart shared an idea to promote kitchen appliances on women’s day. The message read, “Dear Customer, This Women’s Day, let’s celebrate You. Get Kitchen Appliances from ₹299”. It reinforced negative stereotypes about women belonging in the […]