Apple is facing a backlash on social media for leaving up a tweet about Travis Scott's Astroworld Festival, which many are saying is 'insensitive' following the mass casualty event at the concert.
The tweet features a 30-second clip of the show, with the caption "See ya on the other side," and a link to an Apple Music page featuring music from the fest.
Twitter users expressed outrage that the likely-prescheduled tweet is still up hours after eight deaths were reported at the festival.
'Got a feeling the social media team at Apple Music went to bed after this tweet,' said one user.
'You guys should probably delete this post,' said another.
Apple has since then deleted the said post.
Along with the eight fatalities, hundreds are said to be injured following a crush at the opening night of rapper Travis Scott's Astroworld Festival.
The crowd is said to have surged towards the stage while Scott was performing at the third annual Astroworld music festival at NRG Park in Houston on Friday.